Now, more than ever, library personnel must find ways to promote their value and service to their communities, administrators, city council members and others. Even though this was written in 2004 and is a product from Elsevier, a scholarly publisher of science and health info, they are advocates for libraries. This particular newsletter's theme was sharing the library's value and strategic marketing. it has some great info:
http://www.elsevier.com/framework_librarians/LibraryConnect/lcvol1no3sep2003.pdf
Monday, June 22, 2009
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